Dance gear can be expensive especially when your dancer is constantly growing or training multiple days a week. But saving money doesn’t mean you have to sacrifice quality or style.
Here are 10 smart ways to cut costs on dancewear, shoes, and accessories while keeping your dancer stage and studio-ready.
Check Facebook groups, Poshmark, Ebay, or your local studio’s resale rack. Many parents sell barely-used leotards, shoes, or competition costumes that still look brand new.
Okay, hear us out—swap day! It’s not something I see often… but it should. Rally your dance mom crew and trade those barely-used leos and shoes collecting dust in drawers. One dancer’s outgrown is another’s perfect fit. Dance Moms, let’s help each other out!
Before you click ‘buy,’ take a sec to look for coupon codes or use tools like Honey, Rakuten, or Capital One Shopping to snag a discount and earn a little cash back. Oh—and don’t forget to peek at our Coupon Hub for extra dancewear deals!
Stock up during clearance events at the end of recital or competition season when dance stores discount inventory.
Dancewear brands like Discount Dance, Capezio, ACA Dancewear, Oh La La, and Bloch often send exclusive coupons to email subscribers.
Many brands offer points for purchases or referrals. If your dancer models for a brand, you may also get a discount code to share and use.
Choose leotards, shoes, and accessories that can be used across multiple classes or styles to avoid unnecessary duplicates.
Recoup some of your investment by selling gear your dancer has outgrown. Just be sure it’s in good condition.
Some studios have partnerships with local dancewear stores or provide discount codes. Ask your studio director if they offer anything!
Big seasonal promotions (August, Black Friday, etc.) are great times to grab deals on bulk essentials like tights, dance shoes, and makeup.
Keep an inventory list of what your dancer already owns to avoid unnecessary purchases and stay ahead of what they’ll outgrow next!
